55x growth in searchvisibility without spending on ads for consultats firm

We helped Edpro Consultants, a study abroad consultancy in Pakistan, transform their underperforming website into a consistent organic lead generation channel — without spending on ads.

By combining targeted SEO with Landing Page Optimization (LPO), we improved both search visibility and conversion efficiency, resulting in measurable, compounding growth.

Project snapshot

URL: edproconsultants.com
Industry: Study Abroad & Education Consulting
Services: Professional SEO, Landing Page Optimization (LPO)
Timeline: 3 Months
Platform/Stack: SEO

The Challenge

Extremely low search visibility on Google
Only 5 clicks and 65 impressions recorded in Google Search Console over 3 months
Service pages were not optimized for search intent
Landing pages lacked clear structure and conversion flow
No consistent organic traffic growth despite having services in demand

What We Delivered

In-depth keyword research targeting high-intent study abroad queries
SEO optimization of core service and landing pages
Improved page structure, headings, and internal linking
Landing page optimization to guide users toward inquiry actions
Content alignment with user search intent (not just keywords)
Technical and on-page SEO best practices for crawlability and indexing

Approach and Execution

SEO Audit & Opportunity

Analyzed Search Console, competitors, keywords to identify visibility gaps.

Keyword-Focused Optimization

Optimized pages for high-intent keywords to improve rankings.

Landing Page Optimization (LPO)

Improved structure, messaging, CTAs to increase conversions.

Performance Tracking

Tracked rankings and traffic weekly to ensure steady growth.

Results and Outcomes

179 clicks (up from 5)
3,640 impressions (up from 65)
Higher average CTR from improved keyword targeting
Consistent week-over-week growth in organic visibility
Increased relevance and quality of incoming traffic

Key Page and SEO Work

Study abroad service landing pages
Keyword-mapped content structure
Optimized headings and metadata
Conversion-focused page layouts
Search-friendly internal linking
SEO-ready content for future scaling

Tools and Tech Stack

Google Search Console

Keyword Research & Intent Mapping

On-Page SEO Optimization

Landing Page Conversion Optimization

Performance Tracking & Reporting

Trust Signals That Back the Work

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If you’re a service-based business and your website isn’t getting consistent leads from Google, we can help identify what’s blocking your growth.